Customer Experience

Because doing business with you is an experience worth remembering.

Turn customers into ambassadors

Grow your business by focusing on customer experience.

With background in hospitality, retail and marketing I’m on a mission to transfer the excellent customer experience offered in 5-star hotels to other industries. 

By creating customer experience worth remembering we’ll turn customers into ambassadors.

What we do

Learn more about us

The services

Ready to evaluate and improve the experience customers have with your brand? 

Check the services below or send us a message so we can discuss your project over a coffee. 

Customer Experience Evaluation

An in depth analysis of your customer experience from initial brand contact till after-care.

You'll get a report about your online- and offline customer experience.

Customer Journey Mapping

A map with all interactions customers have with your brand.

You get a clear insight into all interactions and where there's room for improvement.

Customer Experience Strategy

A brand new customer experience strategy.

Are the growth area's already determined? Let's work systematically to improve the customer experience interactions.

Brand Awareness Campaign

The brand awareness campaign starts with an analysis of the current brand awareness amongst your ideal customer. Then an actionable plan will be formulated to improve the brand awareness.

Loyalty campaign

A marketing campaign to boost loyalty amongst your customers.

Ranging from online challenges and loyalty cards to offline events for loyal customers.

Social Media Content

Want to boost your brand's visibility on social media? A content calendar with blog posts and social media posts can boost your online visibility.

Our work

ZAPFLER Craft Brewery Group

Improving the brand awareness and customer experience resulting in winning the award of

“Craft Beer Bar of the Year 2017” in the That’s Shanghai Food & Drink Awards.


YMCA the Netherlands

Improving brand awareness and customer experience during the Zin in YMCA campaign.


Our work

Projects to enable growth in customer experience, reduce cost and increase revenue. Here’s what we do: 

Customer Journey Mapping
Customer Experience Strategy
Brand Awareness Campaign
Loyalty campaigns


Read more about Customer Experience, case studies and the latest tips to get started on your own.

Our testimonials

Ilona’s unique view on organizing companies and creativity make her a great Customer Experience Strategist. She formulated our marketing strategy to improve our customer experience, brand awareness and helped us win the Best Craft Beer Bar of the Year Award 2017 in the That’s Shanghai F&B Industry Awards.
She’s our go-to person for our strategic marketing projects like improving our website and creating investors presentation.
Ilona created a customer journey map for our B&B. We're now aware at how many points our customers interact with our brand. These insights coupled with her improvement recommendations enable us to compete with other B&B's and hotels in the area.

The tips we received have already resulted in more bookings and happier customers that will come back.

Let's talk about your next project

Send me an e-mail at or a DM on Instagram via exploressa_com